It may not look like it, but a lot of planning went into early articles for this blog. I wanted to make sure that I had a bunch of content ready to go before going live to ensure that I don’t have a dry-spell early on. The last thing I want to do is start publicizing a blog only to run out of content. Successful blogging is all about consistency.
For the first few weeks I’m going to post articles every other day. Then, once I’m comfortable with that amount of writing, I’m going to ramp up to an article a day. If this thing really takes off then I may be able to get up to 2 articles per day. I have about 20-30 finished articles or pitches in the pipeline at any given time, just to make sure that things keep moving along smoothy. I also plan to have most content scheduled a couple of weeks in advance.
I believe that a constant stream of quality content is key to your blog gaining traction and subscribers. It absolutely helps to see articles from a blog on the social media sites frequently. I typically don’t subscribe to a blog’s feed or newsletter until I see their name a few times and get acquainted with their content. That’s my own sort of screening process to make sure any blog I subscribe to (especially in newsletter form) will be relevant and beneficial.